The new talent blueprint: Rewiring event marketing teams for the future
Marketing and Engagement

The new talent blueprint: Rewiring event marketing teams for the future

Wednesday, Oct 8, 2025
3:05 PM - 4:00 PM | America/Los_Angeles

Education session

Bayside Education | Encore, Stand F131
English
About

AI and automation are reshaping the events industry—redefining the skills needed for success and challenging traditional team structures. Static job descriptions no longer cut it. To stay ahead, leaders must build agile, strength-based teams that adapt quickly and deliver measurable impact. Explore The New Talent Blueprint, a framework for designing future-ready event teams. Discover how to align skills and strengths to create flexible, high-performing teams that thrive in a fast-changing industry. Receive a complimentary CliftonStrengths assessment to support individual growth and team planning.

Learning outcomes:

Understand why prioritizing strengths and skills over predefined roles is critical

Explore a practical framework for assessing your current team structure

Apply this roadmap to a project or event

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: Module 5: Business and Market Planning, 1.0 credits

* CMP/CEU Approved: Domain F: Talent Management, 0.75 credits

* CSEP Approved

Speakers

Nikki Gonzales

Chief of StaffSoundings

Tracy Judge

Founder & CEOSoundings