Big tech is entering events. Microsoft, Google and Amazon are coming. Are you ready? Gain strategic foresight for the industry's next chapter. Anticipate big tech disruption patterns, prepare for industry transformation and develop future-ready strategies.

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: Module 5: Business and Market Planning, 0.50 credits

* CSEP Approved