As Director of Content Strategy for the US division of Northstar Meetings Group, Michael Shapiro oversees the editorial team responsible for the articles, webinars, guides, research, newsletters, event content and speaking engagements across the group's brands (Meetings & Conventions, Incentive, Meeting News, Successful Meetings).

Michael has been writing about event tech for Northstar for more than 18 years; he has also long covered the hotel industry, business travel, and a wide variety of destinations from Latin America and Spain to Asia, California, Las Vegas and the Great Lakes region, where he currently lives. He is also an experienced photographer and is ready to enthusiastically discuss sandwiches.