CEO
Perfect Pitch Group
Precious L. Williams, Founder and CEO, Perfect Pitch Group, is a 13-time national elevator pitch champion, a five-time bestselling author and international speaker. Besides training entrepreneurs, business leaders and professionals, she is also a Top Fortune 100 corporate sales trainer. Having appeared on Shark Tank in 2016, Precious is now a speaker for global brands including Verizon, BMW, Google, LinkedIn, Microsoft, Blackstone, SiriusXM, HubSpot, Conde Nast, Harvard University, Columbia University, Spelman College, Quickbooks and Yelp.
Recently, Precious has received the Bada## Women in Herstory Award (March 2024), Legacy Award in Entrepreneurship (April 2024), The Spectrum Circle Award for Innovative Women in Small Business (May 2024), Black Connect Business Leader of the Year Award (May 2024), NAWBO National’s Finalist for Women Business Owner of the Year (June 2024), Smart Speaker Award Career Optimizer (August 2024) and the Bowery Mission Mary Bell Community Engagement Alumnae Award (October 2024).
She is a graduate of Spelman College and Rutgers Law School. Precious loves writing poetry, celebrating life in her 40s and inspiring others to live their next beautiful now.
Date

Learn how to take your sales pitches from trash to cash. From boring to “I'm going with you”. Whether you are struggling to attract the next customer to your booth, your offer or to stand out in a crowd, this is for you. After a short primer on pitching, hear a volunteer's 60-second pitch and watch Precious train the volunteer to transform their pitch.
Learning outcomes:
Create a winning pitch that attracts the right stakeholders
Apply ground-breaking principles in your messaging and communication to make your company the only choice
Electrify prospects and turn them into repeat clients
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 2: Bidding for Conventions, 0.5 credits

Confidence, visibility and authenticity take center stage in this live recording of Meetings Today’s podcast Dare to Interrupt. From navigating career challenges and leading with courage to advancing neuroinclusion, belonging and communication that inspires change, powerhouse women share unfiltered stories and strategies shaping the future of the meetings, hospitality and tourism industries.
Learning outcomes:
Explore strategies for building unshakable confidence and communicating your unique value in high-stakes professional environments
Apply principles of neuroinclusion and belonging to create environments where diverse perspectives drive innovation and psychological safety
Construct a personal approach to brave leadership by integrating resilience, authenticity and strategic visibility into your career path
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 7: Building the Value and Impact of the Convention Industry, 1.0 credits

Learn how to take your sales pitches from trash to cash. From boring to “I'm going with you”. Whether you are struggling to attract the next customer to your booth, your offer or to stand out in a crowd, this is for you. After a short primer on pitching, hear a volunteer's 60-second pitch and watch Precious train the volunteer to transform their pitch.
Learning outcomes:
Create a winning pitch that attracts the right stakeholders
Apply ground-breaking principles in your messaging and communication to make your company the only choice
Electrify prospects and turn them into repeat clients
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 2: Bidding for Conventions, 1.0 credits

Learn how to take your sales pitches from trash to cash. From boring to “I'm going with you”. Whether you are struggling to attract the next customer to your booth, your offer or to stand out in a crowd, this is for you. After a short primer on pitching, hear a volunteer's 60-second pitch and watch Precious train the volunteer to transform their pitch.
Learning outcomes:
Create a winning pitch that attracts the right stakeholders
Apply ground-breaking principles in your messaging and communication to make your company the only choice
Electrify prospects and turn them into repeat clients
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 2: Bidding for Conventions, 0.25 credits

Learn how to take your sales pitches from trash to cash. From boring to “I'm going with you”. Whether you are struggling to attract the next customer to your booth, your offer or to stand out in a crowd, this is for you. After a short primer on pitching, hear a volunteer's 60-second pitch and watch Precious train the volunteer to transform their pitch.
Learning outcomes:
Create a winning pitch that attracts the right stakeholders
Apply ground-breaking principles in your messaging and communication to make your company the only choice
Electrify prospects and turn them into repeat clients
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 2: Bidding for Conventions, 0.25 credits

Meet the IMEX team, connect with fellow first timers and gain inside tips on navigating the show with confidence. Enjoy ice breakers and pick up practical advice to make the most of your IMEX America experience.
- 3:45-4pm Brent Bushnell - Mass multi-player game | Barbara Ann Michaels - Guiding through easy, meaningful moments of sharing
- 4-4:10pm IMEX first timer top tips
- 4:10-4:25pm Precious Williams – How to share your own story
- 4:25-4:35pm Sepideh Eivazi – Breathwork exercise
- 4:35pm IMEX reminders and get ready for Mandalay Bay tour
- 4:45pm Mandalay Bay tour begins (register your interest here: https://imexamerica.com/newfront/sessions/69898)

Learn how to take your sales pitches from trash to cash. From boring to “I'm going with you”. Whether you are struggling to attract the next customer to your booth, your offer or to stand out in a crowd, this is for you. After a short primer on pitching, hear a volunteer's 60-second pitch and watch Precious train the volunteer to transform their pitch.
Learning outcomes:
Create a winning pitch that attracts the right stakeholders
Apply ground-breaking principles in your messaging and communication to make your company the only choice
Electrify prospects and turn them into repeat clients
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 2: Bidding for Conventions, 0.25 credits

Learn relationship-selling tactics that build trust instead of triggering spam filters. Real buyers share what works and what makes them block you forever.
Learning outcomes:
Master relationship-based selling techniques
Avoid common cold-email mistakes
Build authentic buyer relationships
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 3: Destination Promotion, 0.50 credits

Precious roasts two volunteer vendor demos, then shows how to deliver a killer 60-second pitch that actually sells.
Learning outcomes:
Identify what makes demos fail spectacularly
Craft compelling 60-second pitch structures
Transform boring features into buyer benefits
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 3: Destination Promotion, 0.75 credits

Leadership today is about more than a title—it calls for courage, allyship and bold action. Be inspired by a speaker series that shares stories of challenge, resilience and what it takes to lead and compete at every level. Through personal narratives and practical insights, gain a deeper understanding of what it truly means to lead today.