Vice President, Content & Communications
Incentive Research Foundation
Andy Schwarz is Vice President, Content & Communications, Incentive Research Foundation, an organization that funds and promotes research to increase understanding of the effective use and benefits of incentives for businesses globally. Andy works with a team of researchers to turn complex research and data into accessible, actionable insights.
That research forms the basis of reports and education programs delivered both virtually and at live incentive events. Each year, the IRF releases 10 to 12 studies on industry trends, benchmarks, best practices and insights.
Date

In today’s digital-first world, the need to build genuine relationships has never been greater. Explore how you can put human interaction front and center—even if it means rethinking what you consider efficient—to reach meaningful outcomes more quickly. Hear ideas on how to spark connections at events, the impact of personalization, and creative ways to harness the power of human interaction.
Learning outcomes:
Understand how the relationship economy is foundational for our industry
Explore how AI can be used to enhance personalization at events
Gain practical tips on how to build human connection at events
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 5: Business and Market Planning, 0.50 credits
* CMP/CEU Approved: Domain K: Technology Integration, 0.5 credits
* CSEP Approved