Framing our future focus foresight: The imperative of multiple scenario planning
About
In early 2025, EIC released the Futures Landscapes Report—the result of a year-long, industry-wide initiative to better understand the issues most likely to shape the global events industry.
According to the report, organizations must shift their mindset and embrace strategic foresight to prepare for multiple scenarios—essential for maintaining and growing competitive advantage.
Hear from influential industry leaders who are using the report’s findings to reflect on the 12 key forces shaping the future of our industry. They’ll share how they’re expanding their strategic foresight, covering talent and workforce development, risk and security, accessibility and ESG.
Learning outcomes:
Discuss the 12 key issues shaping the events industry
Illustrate how to shift strategy to include multiple scenarios
Examine how to turn the identified challenges into growth opportunities

