Explore new industry data from Phase 2 of the Soundings AI Impact Study, offering insights into where the business events sector stands with AI adoption today. You’ll be introduced to the AI Engagement Personas—a framework that helps individuals and teams understand their mindset toward AI and take practical, human-centered steps forward.
Taking the Soundings AI Survey before attending is recommended: https://soundingsconnect.com/ai-impact

Learning outcomes:

Understand how the business events industry is engaging with AI today

Recognize how individual mindsets shape AI readiness, resistance and adoption

Apply persona-based strategies to take your next step, individually or with a team

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: Module 5: Business and Market Planning, 0.50 credits

* CSEP Approved