Stop talking about event design and start doing it. Join a hands-on simulation of an event design sprint based on a future event case study. Focus on the Event Canvas Methodology to learn essential skills including stakeholder analysis, empathy mapping and basic prototyping.

Experience what it's like to be part of an event design team. Use the Event Canvas to articulate how your event can change stakeholder behavior.

Learning outcomes:

Explore how change becomes value by understanding the horizons of change

Discover how to have better conversations about design for event outcomes

Learn how to get event design on the executive agenda

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: Module 7: Building the Value and Impact of the Convention Industry, 0.50 credits