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CEO
BlissPoint
Richard Bliss is the founder and CEO of BlissPoint Consulting, helping professionals master LinkedIn to build stronger industry connections and drive business results. Included in Meetings Today's 2025 Meetings Trendsetters list, he brings unique insight to the events industry through his extensive conference experience spanning keynote speaking, event hosting and vendor management across global markets.
As a LinkedIn Top Voices Influencer and author of Digital-First Leadership, Richard helps meeting professionals navigate the shift toward digital-first relationship building in an industry built on personal connections. His expertise addresses a critical industry need: how to maintain meaningful professional relationships when initial connections increasingly happen online before in-person meetings.
A former software vice president of marketing for 18 years and award-winning technology pioneer, Richard has appeared on CNN as a technology expert. His newsletter and podcast reach over 67,000 subscribers.
Richard lives in Silicon Valley, balancing life with five daughters and holding world records in board gaming.
Date
Just being on LinkedIn isn’t enough. You need a strategy that makes you visible to the right people, builds trust quickly and turns conversations into opportunities. Join Richard as he shows you how to use LinkedIn to stand out, grow your network and win more business. Learn how to design a LinkedIn profile that attracts decision-makers, understand why LinkedIn rewards certain activities, and learn the quickest way to expand reach and build credibility without creating endless content.
Discover how to use LinkedIn search and Sales Navigator to identify and connect with qualified leads, and how to coordinate engagement with your team or partners to amplify visibility. Leave with a simple, repeatable plan to strengthen your presence, build stronger relationships and drive measurable results.
Learning outcomes:
Work with, instead of against, the LinkedIn algorithm
Gain practical techniques to maximize reach and engagement
Craft your LinkedIn profile away from a CV into a lead magnet
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 3: Destination Promotion, 1.0 credits
* CMP/CEU Approved: Domain J: Marketing and Communication1.0 credits