Co-Founder, President, Producer
Freckled Sky
Val Syganevich is a Ukrainian American entrepreneur and producer. He co-founded an award-winning creative event agency in Kyiv, where he experimented with creating mixed reality shows and experiences.
In 2013, he moved to the US and established an artistic entertainment company called Freckled Sky with his partners. He leads a team of creatives and technical specialists who bring revolution to show production and create next-level live mixed-reality shows, experiences and attractions with a cinematic approach. In 2015, Val and his team designed and produced a one-of-a-kind holographic mixed-reality water projection show at America's Got Talent with live performers that gave worldwide exposure to a new art genre. Later, in 2022, his team received The Blooloop Innovation Awards in the Creative Technology category, and Val himself was named a Blooloop 50 Immersive Influencer in 2024.
Date

In a world dominated by digital content, visual storytelling is key to audience connection. The realism of visuals can turn a story into an unforgettable experience—or one that fades away. Explore why some digital stories captivate while others don’t, uncovering what makes storytelling powerful and how to deepen audience engagement. Because now, it’s not just about telling a story—it’s about making people feel and believe it.
Learning outcomes:
Understand why visual storytelling is more powerful than ever in live entertainment and brand experiences
Define what separates impactful storytelling from forgettable experiences
Explore how realistic digital visuals create emotional connections and shape audience engagement
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 3: Destination Promotion, 0.5 credits
* CSEP Approved