Trade Show Solutions

There’s no doubt — trade shows are a major investment.

The key to maximizing your spend is turning them from cost centers into revenue generators.

Cvent’s Trade Show Solutions make this possible with tools designed for powerful lead capture and streamlined meeting management.

Pre-show:

Empower your sales team to fill their calendars with valuable on-site meetings. Coordinating schedules, time zones, and room availability can get complicated fast. Jifflenow simplifies this process so reps can find rooms, times, and experts, send invites, and connect meetings to pipeline and revenue.

On-site:

Equip your on-site team with a powerful app to capture leads in real-time. On a crowded show floor, finding and prioritizing qualified leads is a frenzy. Custom built-in rules route the right leads to the right place at the right time. We integrate with over 120 badge providers, ensuring accurate, up-to-date lead data always syncs to your CRM.

Post-show:

Fire off immediate follow-ups based on qualifying data, get insights into how meetings and new leads directly impact your pipeline, and identify your highest performing reps and trade shows.

Together, iCapture and Jifflenow safeguard your trade show investment and turn your best interactions into valuable opportunities.