Founder, Event Strategist & Consultant
ElectraLime Marketing
Lisa Schulteis is an international keynote speaker, consultant and founder of ElectraLime Marketing. She helps organizations design meetings, events and experiences that improve engagement, learning, connection and long-term impact by applying principles from neuroscience and behavioral science.
Drawing on a background in psychology and neuropsychology, Lisa translates complex brain science into practical strategies that event professionals can immediately apply. She is the creator of The Neuroscience of Adoption, a research-informed framework that draws on neuroscience, behavioral science and adoption theory to explain why people adopt new ideas, technologies and behaviors.
Lisa works with organizations across the meetings and events industry, technology, association, pharmaceutical, medical, legal, environmental and corporate sectors. A frequent international speaker, she delivers engaging, evidence-based sessions that help audiences design experiences that people remember, embrace and act upon.
Date

How can you design events that truly captivate and connect? By applying neuroscience insights, you can craft experiences that enhance engagement, memory and impact. Discover how multisensory activations, pattern interrupts and emerging tech create stronger audience connections, maximize ROI and make events unforgettable.
Learning outcomes:
Discover how neuroscience principles enhance engagement, memory retention and audience connection in event design
Explore multisensory activations, pattern interrupts and emerging technologies to create immersive experiences
Apply science-backed strategies to maximize ROI and captivate diverse audiences across conferences, exhibitions and corporate events
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 7: Building the Value and Impact of the Convention Industry, 0.5 credits
* CSEP Approved