Angie Smith is CEO of InVision, an award-winning experiential marketing agency that works with some of the world’s best-known brands. With more than 25 years of experience, Angie believes in the power of experiences to bring people together, build trust, strengthen relationships, and drive business results.
A recognized voice in brand experience, AI, customer engagement, and business transformation, Angie is also passionate about supporting the future of the experiential marketing industry and the people shaping it. As a mentor, advisor, and advocate for greater access and opportunity, she is committed to opening doors, sharing knowledge and resources, and helping the next generation of leaders build confidence and connections.
A frequent speaker at industry events, Angie is a former Chairwoman of CEMA, a member of the PCMA Advisory Board, a Brand Innovators community leader and a member of the Forbes Business Council. In 2026, she was inducted into the Smart Women in Meetings Hall of Fame and named one of its Speakers of the Year in recognition of her leadership and industry impact.
Date

As trust in online wanes due to AI’s ability to fabricate photos, videos and even podcasts, being able to see and talk to real people face to face is becoming more valuable. Explore ways to leverage the power of in-person events to create stronger relationships and reach your KPIs.
Learning outcomes:
Understand how meeting planners around the world are doubling down on live events
Define how to communicate the increasing value of in-person events to executives and prospective attendees alike
Explore the science behind trust-building IRL events
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: Module 7: Building the Value and Impact of the Convention Industry, 0.75 credits
* CMP/CEU Approved: Domain H: Event Design, 0.75 credits
* CSEP Approved